With your year long Carla subscription, you will receive a new issue right to your doorstep every 3 months.
Our advertising program is essential to the ecology of our publication. Ad fees go directly to paying writers, which we do according to W.A.G.E. standards.
We are currently printing runs of 6,000 every three months. Our publication is distributed locally through galleries and art related businesses, providing a direct outlet to reaching a specific demographic with art related interests and concerns.
To advertise or for more information on rates, deadlines, and production specifications, please contact us at firstname.lastname@example.org
Grandmas just want to have fun. In her first solo museum exhibition, Grandma Entertainment Franchise, artist Yoshie Sakai expands our collective view of grandmothers and the activities that fill their days (and nights, in one case). Guest curated by Dav Bell and Ana Iwataki at the Vincent Price Art Museum (VPAM), the show features three immersive installations: Grandma Day Spa, Grandma Nightclub, and Grandma Amusement Park (all 2023). Infused with a madcap satirical bent, Sakai recreates public locales of leisure and entertainment where the elderly—a demographic that is often an afterthought—become the center of attention. Inspired by Sakai’s memories of her own grandmother, the show questions a social landscape preoccupied with chasing the elixir of youth at the expense of caring for its elderly population.
The exhibition is a maximalist playground with no corner left untouched. There’s a heart-shaped inflatable pool filled with make-believe water, enough gray-haired grandma plush toys to fill a ball pit, and a wacky merry-go-round with television sets placed in the seats. (What grandmother wouldn’t want to watch her favorite TV shows on an amusement park ride?) Visitors can also explore a replica of a nightclub restroom with flyers on the stall walls promoting events like a “Golden Club Party” for “Hot Mamas.” Sakai’s installations unfold like interconnected dioramas that imagine a world dialed into the lively inner lives of the over-70 crowd. Produced over the last three years, each of these installations can stand on its own, but together, they’re the stuff a grandmother’s dreams are made of.
One of the most prominent works, Grandma Nightclub Music Video (2022) is projected on the wall in front of luxe pink furniture. In the video, Sakai plays a particularly sassy grandmother with a cane who goes around town recruiting four of her fellow grandmothers (all also played by Sakai) for a “ladies’ night.” Their initial settings of a serene park, a relaxing backyard pool, and a comfy couch are quickly replaced with the sights and sounds of a neighborhood bar on karaoke night. Interstitials of the women doing sexy, synchronized dances against green-screened disco lights cut in and out of the bar sequence. Equally absurd and heartfelt, Sakai’s video also reveals how our obsession with youth warps our conception of aging.
In contrast, the Grandma Day Spa and Grandma Amusement Park installations center both rest and pleasure, poking irreverent fun at our limited imaginations when it comes to our elders. Many sites of entertainment cater almost exclusively to young people, effectively ignoring the needs and desires of senior citizens. Sakai presents us with grandmothers so full of vim and vigor that viewers have to feel a bit sheepish about all the times they could’ve invited their own grandmothers out on the town. Instead, Sakai envisions a world in which those missed opportunities can come to life.
Yoshie Sakai: Grandma Entertainment Franchise runs from October 21, 2023–February 3, 2024 at the Vincent Price Art Museum (1301 Avenida Cesar Chavez, Monterey Park, CA 91754).